A.P.C. Links With Brain Dead for “INTERACTION #3”

A surprising meeting of the minds.

this time, the French Stalwart is linking with California’s Brain Dead, emblazoning A.P.C.’s understated wares with
in- your-face graphics and patterns

The Brain Dead collection slightly upend’s A.P.C.’s typically-muted design ethos. A trim orange and whole fleece vest sports a co-branded patch on the chest pocket, While a series of colourful hoodies are realized with extra long drawstrings and retro Yellow Submarine-Style graphics, complete with matching yellow sweatpants.

Perhaps the most head-turning items revealed on the Paris Fashion Week runway were a set of denim layers given a graphic twist. Washed indigo informs a boxy trucker jacket and straight-legged jeans, with each item emblazoned with stylized text. The jacket is replete with warped yellow verbiage and a complementary chest patch, while the jeans take a more subtle approach, sporting slim black text in an all-over print.

AT B STORE